Meet Marge, your 24/7 AI office manager.
Incoming · forwarded to Marge
Hey, it's Marge from Birchwell Heating & Cooling, sorry you just missed Alex! What can we help you with today? Let Alex know and he'll get back to you shortly. Reply STOP to opt out.
The reality.
About 4 in 10 calls to HVAC contractors don't get answered.¹
97% of Canadian homeowners say an immediate reply would make them more likely to hire a contractor.²
62% of Canadian homeowners want to see more than 25 Google reviews before they feel comfortable hiring.²
Here's what starts happening instead.
Your AI office manager. With customers, she says she's an AI assistant.
Marge is your AI office manager. You text her.
You run the jobs. Marge runs the office.
Example
A no-heat call comes in while you're under a furnace.
Marge answers it.
Unanswered calls forward to Marge. She picks up.
Incoming · forwarded to Marge
Hey, it's Marge from Birchwell Heating & Cooling, sorry you just missed Alex! What can we help you with today? Let Alex know and he'll get back to you shortly. Reply STOP to opt out.
And if the line drops first, she texts back anyone who hangs up.
She answers nights and weekends.
If they hang up, she texts them back.
Hey, it's Marge from Birchwell Heating & Cooling, sorry you just missed Alex! We're closed right now. What can we help you with today? Let Alex know and he'll get back to you first thing tomorrow morning. If it's urgent, reply URGENT. Reply STOP to opt out.
After the job, she asks them for a review.
The review request goes out for you.
Hi Jordan, thanks for choosing Birchwell Heating & Cooling! If you have a minute, we'd really appreciate a Google review: birchwell.example/review Reply STOP to opt out.
She follows up on quotes that went quiet.
They get a follow-up text from her.
Hi Jordan, it's Marge from Birchwell Heating & Cooling. Here's your quote for the furnace repair: birchwell.example/quote. Any questions, just reply here. Reply STOP to opt out.
She drafts seasonal check-ins for your past customers.
Nothing goes out until you approve it.
Hi Jordan, it's Birchwell Heating & Cooling. Cold weather's coming. Want to book a furnace tune-up before the rush? birchwell.example/book or reply here. Reply STOP to opt out.
She sends appointment reminders.
They know when you're coming.
Hi Jordan, you're booked with Birchwell Heating & Cooling for Thursday, 9:00 AM. Need to change it? Just reply here. Reply STOP to opt out.
Hi Jordan, reminder from Birchwell Heating & Cooling: we'll see you tomorrow, 9:00 AM. Reply C to confirm or R to reschedule. Reply STOP to opt out.
You text her when you need something.
She sends the reminder you asked for.
MargeRemind the Hendersons about Thursday.
Will do. I'll text the Hendersons a reminder for Thursday.
With customers, she says she's an AI assistant.
We find where calls, quotes and reviews are slipping.
You don't learn new software. You text her like anyone else in the shop.
She answers calls, follows up by text and email, sends reminders and asks happy customers for reviews. You text her when you need something.
More calls turn into booked jobs.
With us, you get more free time.
| Feature | Part-time receptionist | Job software | AI answering app | Marketing agency | HVAC Operator |
|---|---|---|---|---|---|
| Answers the calls you miss | ~Shifts only | ~Add-on | ✓ | ~ | ✓ |
| Covers nights & weekends | ✕ | ~Add-on | ✓ | ~ | ✓ |
| Follows up on quotes | ~If remembered | ~DIY | ✓ | ~ | ✓ |
| Asks for reviews | ~If remembered | ~Add-on | ~ | ~ | ✓ |
| Done for you (no training) | ✕ | ✕ | ~DIY setup | ~ | ✓ |
| Month-to-month | n/a (employee) | ~Varies | ~Ask sales | ✕Contract | ✓ |
✓ Yes · ~ Some or add-on · ✕ No
With customers, she says she's an AI assistant.
Swipe the table or tap a tab to compare.
With us, you get more free time.
Get your business assessmentA done-for-you office that answers calls, follows up quotes and asks for reviews.
No. Month-to-month. Cancel anytime with 30 days' notice.
No. You text Marge. We run the rest.
We work with Canadian HVAC companies.
